This randomized controlled trial evaluated an Instagram-based stigma-reduction intervention targeting daily Instagram users aged 18 to 49 years without psoriasis. The results showed that the intervention group had significantly fewer disease-related misconceptions compared to the control group immediately after intervention and two weeks later. Additionally, the intervention group exhibited a significant reduction over time in stereotype endorsement and disease-related misconceptions. These findings suggest that addressing psoriasis on Instagram has the potential to effectively reduce the stigmatization associated with the condition.
Reference: Maspero S, Ebert C, Moser S, Zink A, et al. The Potential of Instagram to Reduce Stigmatization of People with Psoriasis: A Randomized Controlled Pilot Study. Acta Derm Venereol. 2023 Mar 23;103:adv3513. doi: 10.2340/actadv.v103.3513. PMID: 36967544; PMCID: PMC10074282.